| Mobile | Social media |
| 1. Mobile Presence: First step is to increase mobile presence by creating mobile optimized sites that enable viewing of content in a manner that is consistent with the iPhone, Android and all other mobile devices. | 1. Social Mobile Branding: Begin by creating a Facebook Fan Page, Twitter Page, and Vanity URL's |
| 2. Mobile Application v1: To further increase mobile presence, the next step will be to create a mobile application to target all users using Fanggle's Appmobile.This application has the functionality to generate leads, schedule services, contain coupons and many other features to help retain present and future customers. | 2. Social Media Engagement v1: After creating a presence, utilize Fanggle's social media engagement tool Fangglecast. Schedule Facebook wall posts, Twitter tweets, RSS Feeds and product announceents. |
| 3. Mobile Application v2: After the initial launch of the application, we will create updates with key features for car shoppers | 3. Social Media Engagement v2: Create a more engaging Facebook fan page with dotviral. Easy to use application tool to engage users with a variety of customizable applications for any Facebook page. |
| 4. Deal of the Day: Utilize Fanggle's Spreevo technology to easily plug-in deals of the day to any mobile application and website. | 4. Social E-Commerce: Turn your social media networks into a marketplace with Qwoosh and Spreevo by creating coupons for Facebook, Twitter, and your website. |
| 5. iPad Catalog: With Fanggle's AppFocal team create a unique iPad application for manuals, vehicle catalogs, and newletters.6. InternetTV: With Fanggle's GoogleTV application, take advantage of television sets across the world and display video's, car deals of the day, and much more. | 5. Social Media Metrics: Use Socomotion to help gauge user engagement of your brand. View all the chatter about each product.6. Gaming: Further engage the user by taking advantage of Fanggle's GameFocal team and creating mobile games to expand your brand. |
Fanggle is taking auto dealerships to the next level of communication with the AppMobile mobile app. The app offers customers one-click access to roadside assistance, maintenance and test drive scheduling, a Find Gas feature, dealer & vehicle information, plus deals and coupons. Fanggle allows dealers to maintain customer loyalty as well as reach a new market of potential buyers. Working with the needs of the dealership and the wants of the consumer, Fanggle's solution brings automotive dealerships to a new era of 2-way communication.
AppMobile not only provides dealers with higher levels of marketing efficiency, but the convenience to the customer results in higher response rates and stronger customer relationships. When service appointments are easy to schedule, customers will schedule more of them. When coupons are on their phone and easy to redeem, customers will use them. Appointments for test drive increase the likelihood of a purchase, compared to walk-in traffic.
“We are pleased to partner with Fanggle and offer a compelling solution such as AppMobile. Fletcher Jones Motorcars prides itself in offering the highest levels of convenience and service to our customer base and we believe that AppMobile is a great way of servicing our customers.” says Heather Lewis, Director of Business Development at Fletcher Jones Motorcars.
